How To Use Facebook To Find A Job

Facebook can help you land your dream job today!

This statement might not settle with many people as Facebook is mostly considered a time-wasting platform rather than a job-finding place. But that's not true anymore! 

Today, if you professionally optimize your Facebook profile, you can effortlessly get a job. That's mainly because:

• 94% of recruiters use social media today.
• Over 200 million small businesses worldwide are using Facebook.
• Facebook is a leading social media platform with 59% of the social users share.
• On top of it, 73% of workers found their last job via social media.

   

Facebook and job hunting go side by side today. However, to leverage Facebook for your next job search, you have to optimize your Facebook profile a little. And in this post, you are about to find how to effectively use Facebook to land a great job in 2021 and beyond.

 

7 Steps to Finding A Job via Facebook

Facebook has vast community support for roughly 2.85 billion monthly global users. Plus, nearly every small or big company has its presence on Facebook today. There's a high chance that your next employer will be looking for you on Facebook. It's just a matter of following these steps to connect with your new boss on Facebook.

 

Step 1 | Complete Your Facebook Profile

Not many people have fully completed their Facebook profiles, in which recruiters are primarily interested. Your first task is to add relevant information to your Facebook profile.

Here recruiters aren't only looking for your educational background or professional experience. They are also looking forward to knowing your hobbies, life experiences, and other social skills.

You should personalize your Facebook profile as much as possible to capture recruiters' interest. But, while personalizing your profile, don't clog it with nonsense cat videos or good morning posts. All these irrelevant posts will unnecessarily hide your good posts, so keep your posts clean and even pin your important posts on top of your profile.

 

Step 2 | Connect With The Most Relevant People

Social media is a perfect place to connect with startups, companies, and professionals. Once you know what type of job you are looking for, you should connect with relevant people who can help you in the job search.

For example, if your targeted job is to work as a programmer in Microsoft, you should start following the Microsoft career page on Facebook. Next, you should connect with people who are still working or have previously worked with Microsoft. You can also connect with Microsoft partner companies like Intel and other senior programmers.

Doing this will put you in the right circle. And, you never know, one day you might find a job opening in your dream company through one of your connections.

 

Step 3 | Build A Relationship

Befriending the right people on Facebook will do you no good. You have to form a relationship with those people before asking them for any professional help.

To build relationships, send messages via Facebook Messenger or like and comment on other people's posts. Importantly, share posts that seamlessly highlight your skills and knowledge.

If you are an SEO expert for example, share SEO tips, pain points, and other relevant topics to search engine optimization. This will help you pop up in the feeds, and one day someone might like your posts and offer you a job.

 

Step 4 | Join Facebook Groups

Facebook groups are the best place to find a job online and connect with the right people. Based on your job niche, you should find the popular groups on Facebook and become a contributing member there.

Simply joining a Facebook group won't start pouring job offers your way. You have to become an important member of the group by making a relevant contribution, such as:

• Share helpful posts in the groups
• Start discussions on trending topics
• Provide help to other group members if you can
• Comment on other posts shared in the group, etc.

    

Step 5 | Set A Professional-looking Profile Photo

If your Facebook profile picture is of your dog or a random stock image, take that down immediately. Those kinds of images don't look good at all while seeking jobs. So instead, add your smiling photo to send off a personal yet professional vibe to the recruiters.

You don't have to get your headshot photo in a business suite done by a professional photographer. A simple click from your smartphone that shows your face is quite enough. The main motive of setting your own profile photo is to get distinguished from all the fake profiles lurking on Facebook.

Additionally, Facebook also lets you add a cover photo. It is a nice place to showcase your skills to recruiters. For instance, if you are a graphic designer, you can create a graphic-rich photo to show a glimpse of your talent.

 

Step 6 | Follow Your Targeted Company

This might sound a bit aggressive, but it's a great idea to follow your targeted companies on Facebook. Many companies have dedicated Facebook Pages where they often post job openings like Marriott Hotels.

Also, following a company page will help you better understand the company culture and the projects completed by them. This way, you can better decide whether the company matches your vision and values or not. It will save you from the great hassle of chasing the wrong companies.

 

Step 7 | Be Consistent

The number one social media rule is to be consistent. You can't abandon your Facebook account for months and then expect your one post to instantly get you a job. Social media doesn't work this way, people.

You have to constantly check your Facebook feeds, share posts, like, comment, and connect with new people to get desired results. So when you often pop up in the Facebook feeds, this will multifold increase your chances of getting a job.

 

Conclusion 

Facebook is a land of opportunities. Since Facebook introduced a job board feature like LinkedIn, it has become a new place for HRs, managers, and employers to hunt new talent.

It's time you start looking at Facebook seriously rather than as a platform to share funny videos or family photos. Just a little professional spin to your Facebook profile and get a new job right away.